David Mannheim

David Mannheim

David is a big kid, a big Disney fan and a big geek. He founded User Conversion which was acquired by Brainlabs, is the author of The Person in Personalisation, and now the host of Statements of Intent. His mission is to help retailers care more for their customers by listening, being appropriate, being familiar and creating a relationship. He is doing that through his new start up, Made With Intent, a platform that helps retailers do just this by diligently understanding customer intent.

Appears in 22 Episodes

Season 2 Trailer | Statements of Intent Podcast

Season 2 of the Statements of Intent Podcast brings bigger guests, more drones, and hilarious bloopers.The host, David Mannheim, will be travelling around the UK to vi...

20 | What’s Wrong With eCommerce: Season 1 Recap with David Mannheim

It’s the end of Season 1 already?! Well, if you happened to miss any episodes, or just didn’t have the time to watch them all, you’re in luck.In this episode, host Dav...

19 | Why Website Optimisation Fails with David Mannheim

In this episode, David Mannheim, founder of Made With Intent, advocates for a shift away from optimising for conversion metrics and page templates. Towards truly under...

18 | You Wouldn’t Treat Your Friends That Way: Customer Experience with Jonny Longden

In this episode of Statements of Intent, host David Mannheim talks to Johnny Longden, Group Digital Director at Boohoo, about the pressures faced by eCommerce companie...

17 | Personalisation Is Nothing Without Relevance According to Tim Ryan

In this episode, David Mannheim chats to Tim Ryan, Director of Digital at Seasalt, about his thoughts on how eCommerce has evolved over the past 15 years - both the go...

16 | Why treating customers as numbers can damage brand with Martin Sheerin

In this episode, David Mannheim sits down with Martin Sheerin, Director of Digital Product at N Brown Group.Martin explains how brands will gain more reward by priorit...

15 | How to Keep Your Brand Relevant with Matthew Gratze

In this episode, David is joined by Matthew Gratze, Director of Customer at Signet Jewellers.Matthew shares his perspective on the importance of being relevant to each...

14 | What Online Retailers Can Learn From Physical Retailers with Richard Chapple

In this episode, host David Mannheim talks to Richard Chappell, Chief Growth Officer & Co-founder of The Growth Foundation, about the importance of replicating the in-...

13 | How eCommerce Neglects 40% of Society with Janis Thomas

In this episode, host David Mannheim sits down with Janis Thomas, Managing Director of Look Fabulous Forever.Janis has 25 years experience in delivering multi-million ...

12 | Why Personalisation Requires More Than Surfacing Content with Tom Bailey

This week on Statements of Intent, we dive into how personalisation is really about supporting customers' desired intent. Our guest Tom Bailey, VP Product Analytics at...

Episode 11 | "Put Yourself In The Customer's Shoes" - Cameron Goldie | Statements of Intent Podcast

In this episode, host David Mannheim sits down with Cameron Goldie, Head of eCommerce at Grenade.Cameron has 8 years experience of driving profitable acquisition growt...

Episode 10 | "Reinvent Customer Journeys and Metrics" - Sienne Veit | Statements of Intent Podcast

In this episode, David Mannheim sits down with Sienne Veit, Founder & Chief Product Officer at Invisible Stuff.Through 20 years in global and UK retail and technology ...

Episode 9 | "Progress Over Perfection" - Nik Fletcher | Statements of Intent Podcast

In this week's episode, we chat with Nik Fletcher, Head of Digital Experience at Rapha, about the importance of progress over perfection in eCommerce. We discuss why b...

Episode 8 | "Don't Be Short-Term Focused" - Sean Ellis | Statements of Intent Podcast

In this episode of Statements of Intent, host David Mannheim talks to Sean Ellis, author of 'Hacking Growth' and founder of Qualaroo and Growth Hackers, about improvin...

Episode 7 | "Move From Customer Service to Customer Care" - Martin Newman | Statements of Intent Podcast

In this episode, host David Mannheim chats with Martin Newman, one of the world's leading authorities on customer centricity, about bringing more empathy and care to c...

Episode 6 | "No Purpose Left Behind." - Paul Prior | Statements of Intent Podcast

In this episode, Host, David Mannheim, chats with Paul Prior, Head of Digital at Three, about bringing humanity back to the world of eCommerce.Topics Covered:Paul's gu...

Episode 5 | "Cultivate Connection And Shared Moments" - Thibaut Pugin | Statements of Intent Podcast

In this episode of Statements of Intent, host David Mannheim speaks with Thibaut Pugin, VP of Software Engineering at Gousto, about cultivating human connection and sh...

Episode 4 | "Losing Purpose As You Scale" - Chris Sheard | Statements of Intent Podcast

In this episode, host David Mannheim chats with Chris Sheard, eCommerce Director at Castore, about the challenge of maintaining your company's purpose and values as yo...

Episode 3 | "It's All About Context" - Matthew Lawson | Statements of Intent Podcast

Host David Mannheim chats with Guest Matthew Lawson, Chief Digitial Officer at Ribble Cycles. With over 20 years in eCommerce, Matthew shares his insights on the indus...

Episode 2 | "Put People Before Process" - Ed Deason | Statements of Intent Podcast

“Put People Before Process”In this episode, former head of customer experience Ed Deason shares his perspective on how businesses lose sight of customer needs amidst i...

Episode 1 | The Person In Personalisation | Statements of Intent Podcast

In this debut solo episode, host David Mannheim lays out the premise and purpose behind the "Statements of Intent" podcast and shares his own statement of intent.Topic...

Season 1 Trailer | Statements of Intent Podcast

Welcome to the Statements of Intent podcast, the show that's dedicated to breaking the status quo gripping eCommerce.

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